Somebody out of hospitality
If you've worked the MarshWalk, run a kitchen or booked charters, you already know every owner and what their slow month feels like.
Opens 1 September
Be First in Murrells Inlet
ExperienceMurrellsInlet.comThe site launches on 1 September with a subscriber list already building. One publisher gets the inlet, and that seat is open now.
The timing
Almost Nobody Gets to Start on Day One
Most publishers inherit a site that has been running a while, with whatever habits it picked up along the way. This one hasn't opened yet. The countdown page is live, the launch is 1 September, and people are already leaving their email addresses to be told when it goes.
So the founding members sign at a charter rate, with you. The first business owners on the MarshWalk to get a proper profile get it because you walked in. And the audience that turns up on day one turns up to something you helped shape rather than something you took over.
Live countdown
ExperienceMurrellsInlet.com
Go see what launches. Waterfront seafood, the MarshWalk, charters, and creek tides read off the gauge half a mile from the boardwalk.
Visit the site
The market
A Town Built on the Water
Murrells Inlet earns its living off the creek. Restaurants sit shoulder to shoulder along the MarshWalk competing for the same evening. Charter captains fill boats or they don't. Rental companies, marinas, the shops and the kitchens all run on a season with a hard start and a hard finish, and every one of them is trying to be found by somebody who arrived on Saturday.
That's a market where being findable is worth actual money, and where the businesses already understand advertising because they've been buying it for years. You're not explaining the concept. You're offering a better version of something they already pay for.
And there's a year round town underneath the visitor traffic that needs a plumber in February. Both audiences, one site.
The deal
What You Get, What We Do
You, the Publisher
- Sell and grow the Business Alliance in the inlet
- Sign the founding members before launch
- Be the face of the brand here
- Show up at the chamber and the ribbon cuttings
Us, CityKits
- The site, built and hosted, launching 1 September
- Writers and editors producing the content
- Social channels and the newsletter, daily
- Ad delivery, billing, collections and bad debt
The first $2,500 of monthly market revenue covers what CityKits spends running the inlet. Every dollar above that splits 80/20 in your favor. No buy-in, no franchise fee, no territory purchase and no monthly platform charge. You never write us a check, because we bill the advertiser and pay you your share.
Revenue starts with the $49 a month Local Business Alliance membership, then grows through advertorials, social ads, display, email and retargeting. Both bill monthly. Both renew.
Terms are illustrative and not a projection of any market's results. CityKits has no operating Publisher history, and no market is guaranteed to reach any particular figure. The full Publisher page carries the complete economics, the ramp and the earnings model.
Fit
Who Runs the Inlet Well
An agent on this coast
The relationships exist, commission income makes a ramp normal, and an MLS feed switches on the real estate vertical from day one.
A chamber or tourism hand
You spend your week with the businesses that belong in the Alliance, and you know which ones actually spend on marketing.
Anyone local who sells
The one thing that doesn't travel is being from here. You can't fake knowing which dock the good boats leave from.
This won't suit somebody who wants to write rather than sell, or who needs predictable income in month one. We'd rather say that now than in month seven.
Next
One Publisher Gets the Inlet
The next conversation isn't an application. It's a look at Murrells Inlet, the businesses you already know, and whether the numbers hold up where you live.